Digital Black and White Photography Workshop by Len Metcalf


Want to shoot jaw-dropping black and whites?  Spend a week with Len Metcalf, one of Australia’s master fine art photographers, and learn the trade secrets from someone who knows.  In November 2015 spend a week in the Snowy Mountains.  For those that want even more an extension of the tour is planned for the following week. Need a holiday? Take a photo break with this tour. More information here

Top performing lenses on the Sony A7 cameras our pick

So you have got yourself a nice new Sony A7 camera ( like us) and you are looking for the best performers in the Voigtlander range of M mount lenses. These are our top picks for the A7R , A7 , A7S and the new MkII any will give impressive results.

Number 1:

40mm 6086-1200


The 40mm 1.4 nokton punches well above it’s price point our best seller for the A7

Number 2:


As close to the Leica Summilux as a lens can be the 35mm 1.2 Nokton what bokeh!

Number 3:

Voigtlander 21mm f1.8 Ultron1

Want wide and fast get both here with the 21mm 1.8 Ultron.

These are our 3 top sellers for the A7 cameras you cannot go wrong with any of them, we offer a 14 day return on all Voigtlander so what have you got to lose if you don’t like it you can return it.

New Product. A must have for all optical cleaning duties ROR

Mainlinephoto is now stocking the world’s best optical cleaner ROR or Residual Oil Remover.

 ROR Spray bottle

ROR is not an optical surface cleaner in the usual sense. It takes a big step beyond routine cleaning. ROR is specifically designed to emulsify and remove microscopic oil residues- a by product of environmental pollution- from the surface and pores of glass and acrylic.

When you clean an optical surface with ROR you will observe a measurable difference in brightness and clarity. For the first time, you will experience pollution free, unimpeded vision. Because ROR removes microscopic oil residues, dust has nothing to adhere to allowing the surface to remain cleaner longer.

ROR is safe and versatile for all delicate surfaces. It has been tested and used on everything from multicoated lenses to beryllium surfaced contacts and has proven time and again to be the finest and safest optical cleaning treatment on the market today.

Invented 25 years ago with professional and amateur photographers in mind, ROR is used today by the military, NASA, astronomers, scientists, hospitals, laboratories and universities.

Protect your investment through regular ROR cleaning and maintenance and your equipment will endure and perform excellently for years to come.

See better. See clearly. See the difference.

We have put together a great value kit including a rocket blower and Mikros lens cloth pack purchase it here.

Why camera insurance is important and who we recommend.

Just one peek at the Leica M9 in the photo below is enough to make any photographer without equipment insurance think twice…

Bang one drop and there it is an $8000 + paperweight. Even a lucky cat was no help to it.

M9 Broken

A complete write off sadly.

There are a couple of really good companies who specialise in camera insurance we can recommend both of them.

Protecsure is underwritten by Chubb insurance and has excellent travel coverage. Another company that has been getting good feedback about is Photoinsurance mainly set up for the working Pro though.

X100 Firmware Update Announced and X100 Ramble

Fuji really have outdone themselves here.

If any of you are still using a vintage X100 camera then like me, you will be thrilled to hear that Fuji has just come out with another firmware update that promises faster startup time, quicker AF speed and focus peaking. This seems like a kind gesture from Fuji as they understand that without the fantastic sales figures from the X100, they wouldn’t be doing nearly so well today in late 2013.

Fuji X100 with standard issue Red ACAM-103 Strap and Red bug
Fuji X100 with standard issue Red ACAM-103 Strap and Red bug

Continue reading “X100 Firmware Update Announced and X100 Ramble”

Well Fuji seems to have a supply of Rabbits… New X10 announced!

Looks like the team at Fuji is on a roll. The X10 seems a logical next step on the success of the x100. Here are some images of the X10 and a link to the website for the specs.

Ok now to start figuring what to pimp the X10 out with, hmmm all black I think. Fuji has a dedicated website here for the X10 camera.

New product range. Custom Brackets USA

We are very excited to have been appointed the distributor for Custom Brackets of the USA. They make a range of innovative flash rotating brackets, lens gimbal units to their new tilt head. Quite simply the range is one of the best made and best thought out solutions for photographers needing these types of products.

One of the most popular items is the CB Junior flash bracket which automatically flips the flash unit when the camera is changed from Landscape to portrait. An absolute must for any wedding or event photographer.

Then with a quick flip:

How clever is that!

Stock is now in transit and now for the great news our pricing to be on par with the US prices. Check our website as the product range should be on it over the coming days.

The Custom Bracket catalog is available to view here.